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Tory peer Michelle Mone to launch new lingerie company

Scottish businesswoman Michelle Mone is set to launch a new lingerie company three years after she left the industry.
By The Newsroom
Published 22nd Nov 2017, 21:03 BST
Updated 12th Dec 2017, 11:18 BST
Entrepreneur Michelle Mone was appointed a Conservative peer by David Cameron. Picture: PA WireEntrepreneur Michelle Mone was appointed a Conservative peer by David Cameron. Picture: PA Wire
Entrepreneur Michelle Mone was appointed a Conservative peer by David Cameron. Picture: PA Wire

The Glasgow-born entrepreneur announced on social media that, after becoming “disappointed” with the industry, she plans to launch a new underwear line next year and has vowed it will be bigger than her previous company, Ultimo, which became a global brand featuring top models including Penny Lancaster and Rachel Hunter.

Posting on Twitter, Ms Mone said: “Breaking News...I invented 17 worldwide inventions and became one of the biggest names in the lingerie industry.

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“After a three year break and being disappointed with the industry I’m coming back with a bang.

“My own brand will launch in 2018 & will be bigger than all the others, including Ultimo.”

Ms Mone was appointed a Conservative peer in 2015.

Earlier this year it was revealed a company used by Mone to sell fake tan was worth less than £25,000, according to accounts.